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Featured White Paper

 

The Role of Culture as Businesses Shift from Products to Services/Solutions

The INSIGHT Group, DuPont and the Arizona State University W. P. Carey School of Business recently completed a research study designed to gain a better understanding of the impact of cultural change on a product-focused company’s ability to integrate services/solutions into its business model.

Thirteen companies participated in this study, which identified culture as the top challenge in making this transformation. The study also identified the key challenges and critical success factors that must be addressed in order to successfully move to a more services/solutions business model.

Read the study summary white paper to learn more about lessons learned by the 13 participating companies.

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Insight Group News

Profiting from Services co-authored by Insight's Stephen Brown

Profiting from Services

Stephen T. Huhn, Joins The INSIGHT Group

Steve Huhn, former executive at HP Enterprise Services, has become a Partner at The INSIGHT Group more...

Dr. Stephen Brown Joins The INSIGHT Group

Stephen W Brown, PhD and Emeritus Professor of ASU has become a Strategic Partner at The INSIGHT Group more...



Insight Group Articles

Human Resources--Strategic Partner for Services: 6 Keys for Success!

Download this informative White Paper here.......

Selling Value-Added Services: 10 Keys to Leading a Strategic Account in the New World of Providing Solutions over Products

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Selling Value-added Services and Solutions

For more on the customer’s view – click here...

Results Revealed for Services Culture and Business Model Study

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Survey Results from INSIGHT's Services Infusion Session at the ASU Center for Services Leadership - Selling Value-added Services and Solutions

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